Nintendo’s share prices spike on the back of successful Splatoon 3 sales

Things are looking up for Nintendo.

Image via Nintendo

Splatoon 3 made a splash on the scene just a few days ago on Sept. 9 to raucous fanfare. Fans praised the improvements made to gameplay in comparison to its predecessors and that is apparent in how well the game has been selling.

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The blockbuster success of Splatoon 3 has proved great for Nintendo as a whole, causing quite a surge in their stock prices as well. According to a post from Bloomberg, the sales of Splatoon 3 have caused Nintendo’s stock price to increase by 5.5 percent in Tokyo today. This marks the biggest rise in stock prices for Nintendo since December 2020.

Image via Nintendo

With the franchise’s huge fanbase in Japan, it is no surprise that the newest iteration of Splatoon has performed so well already. Its high sales performance has led it to become the fastest-selling Nintendo Switch game in Japan, blowing away all their previous games’ sales records.

The previous leader for this title went to their other massive release, Animal Crossing: New Horizons. The game sold over 1.8 million copies during its initial release back in 2020 and pushed its sales forward during a tumultuous period while the pandemic raged on. It looks like Splatoon 3 has only capitalized on Nintendo’s success from that era and driven their sales even further.

Image via Nintendo

This comes as quite a relief for Nintendo, especially since reports came out about its sales not meeting expectations due to the decline last month in August. With the great launch of Splatoon 3 and the upcoming Pokémon Scarlet & Violet games, things seem to be looking up for the Japanese gaming giant.

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Image of Anish Nair
Anish Nair
Freelance gaming writer for Dot Esports. An avid gamer of 25 years with a soft spot for RPGs and strategy games. Esports writer for 2 years and a watcher for 12 years. Aspiring author. Dad to a host of animals. Usually found trying to climb ranks in Dota 2, plundering the seas in Sea of Thieves, hunting large monsters in Monster Hunter World, or mining rare minerals in Deep Rock Galactic.